Category: E-commerce

Technology is changing its face drastically, and e-commerce, being the most advanced sector, is experiencing a high level of enhancement. Consumers are purchasing things with the touch of a button and are getting their products as fast as possible. But this is not enough!

Consumer expectations are increasing with cultural enhancement and technological innovations; they are willing to acquire the product instantly whenever they require it. Thus, merchants and retailers are considering creative methods to shorten delivery times in order to boost their revenue and conversion rates.

What Are Drones?

Drones are referred to as unmanned aerial vehicles (UAVs) or unmanned aircraft systems. A drone is essentially a flying robot that can be remotely controlled or fly on its own using flight plans that are controlled by software, onboard sensors and a global positioning system (GPS).

UAVs were frequently linked to the military. They were first employed as platforms for weaponry, which was more contentious; anti-aircraft target practice; and information collection. Today, drones are employed in a variety of civilian capacities, such as search and rescue, surveillance, firefighting, monitoring traffic, tracking weather, photography, videography, agriculture, delivery, and others.

Drones in E-commerce

Drones for delivery can propel the e-commerce sector to new heights. The use of delivery drones can not only help businesses save time and money on the last mile but can also satisfy the urgent demands of their clients. Thus, retailers are considering using drones to shorten delivery times in order to boost their revenue and conversion rates.

The market for delivery drones is expanding as a result of rising demand for quicker deliveries, drone technology breakthroughs, and the growing desire to cut carbon emissions. They are becoming more and more prevalent in contemporary logistical operations than the traditional delivery routes. Thus, by 2028, the market for delivery drones is anticipated to reach a value of $1.29 billion, growing at a CAGR of 40% from 2021 to 2028.

Stakeholders of the Drone Delivery Ecosystem

• National Aviation Administration (primary stakeholder for any aircraft traffic management operation)
• International Civil Aviation Organization
• The company that owns drones
• Drone pilots (who fly drones)
• The ground support team (manages drone launch pads and the loading and unloading of packages)
• System for registering UAS (including capabilities for registration, operator and pilot information)
• Aerial vehicle traffic control (UAS and operator identification; UAS traffic flow management; airspace management; flight operation management; metrological, spatial, and obstacle info management, etc.)
• Businesses that produce drones (UAV/drone makers)
• Technology companies that offer a range of services, including mission planning and altitude permission, drone flight planning, and real-time drone flying)

Early Adoption by Retail and Logistics Industries

Drone technology is a tool that the retail and logistics sectors use to build innovative and scalable delivery strategies. Drone delivery services have already been made available on the platforms of major industry players like Amazon, UPS, DHL, Walmart, and others. Specialized drone delivery companies and technology suppliers like Wing, Zipline, and Matternet also help the sector.

The Benefits of Drones in E-commerce

Improves customer experience

With faster and hassle-free delivery, drones would elevate customer service to a whole new level. Since merchants would own and manage the drones, there would be no need to rely on outside carriers to deliver goods. Customers will receive their purchases at their doorsteps more quickly as a result, which will enhance the customer experience.

Reduces carbon footprint

The traditional delivery system involves the transportation of goods from the warehouse to the consumer, which not only requires a lot of time but also the consumption of fossil fuels, causing an increase in pollution, traffic and unnecessary hassle. With drone delivery in use, the use of fuel for delivering items will be reduced. 

Enhances the supply chain

An enhancement and up-gradation will be required in supply chain procedures if drones start making deliveries. In most situations, drones will take the role of carriers, necessitating the development of new systems to match items with drones and load goods onto the aircraft before they take off for various consumer locations. To operate these drones in accordance with aviation regulations and the company’s service standards, personnel will need to be educated.

Caters delivery challenge

There are many places where delivery of products is not possible by traditional methods due to challenging conditions or lack of road facilities. Drones make it simpler to get through these areas, whether it’s tough terrain like hills, mountains, or rainforests. 

Drone delivery has many other applications and will continue to expand in the years to come. To fully achieve this potential, businesses will need to continue to engage in drone delivery initiatives and technological advancements. Laws are constantly changing due to their widespread. So, drone pilots and companies must review the rules of their nation and the area in which they are using the equipment.

How Can ANS Commerce Help?

ANS Commerce is a full-stack e-commerce enabler that provides highly curated services to brands to extend their reach and enhance their sales. We believe that it is just hard for businesses to connect due to a lack of resources on the technological, product, and operational fronts. Thus, we provide in-depth assistance with brandstore, performance marketing, marketplace management, and warehouse and fulfilment. Our curated services are highly customized to help you acquire the kind of assistance you are looking for and get commercial benefits without any hassle. Request your DEMO now.

Cryptocurrency, also known as “virtual currency” is drastically making its way into the market. There are lots of investments taking place every day showing people’s interest in cryptocurrency worldwide. According to a report, the worldwide cryptocurrency industry is expected to increase at a CAGR of 12.8 percent, from $1.49 billion in 2020 to $4.94 billion in 2030.

“The Blockchain Technology could change our world more than people imagine”

– Jack Ma, Co-founder of Alibaba

With all of the hoopla around cryptocurrencies and blockchain, it has become essential to understand what cryptocurrencies are and how they can be utilised for online transactions.

What is Cryptocurrency?

Cryptocurrency is a digital currency that works by encrypting data. It is not regulated by the government or any bank, instead, it employs a decentralized system to log and verify transactions. You can also say that all the transactions are handled peer-to-peer.

Every transaction is validated by network users, and in most cases, such transactions become public records to prevent the same user from spending the currency several times. Understanding that each coin is unique and that certain currencies offer greater safety and privacy than others is crucial to adopting cryptocurrency.

Top Cryptocurrencies in Use

Bitcoin

Bitcoin is the original cryptocurrency developed by Satoshi Nakamoto. Through a digital transaction system, Nakamoto sought to decentralise the financial industry and return authority to the people.

“Every informed person needs to know about Bitcoin because it might be one of the world’s most important developments.” 

– Leon Luow

Ethereum

Ethereum is a currency that was established as a result of the development of bitcoin, however, it is more energy-efficient. Vitalik Buterin, the project’s inventor, intended to create a platform that would completely revolutionise the internet.

Dogecoin

Dogecoin was started as a joke, a Doge meme by software programmers Billy Markus and Jackson Palmer. However, with time it has grown from a humorous take on cryptocurrency to a viable investment option, beyond its creators’ expectations.

XRP (Ripple)

XRP, commonly known as Ripple, was created to let users transmit money digitally without the high transaction costs and conversion periods associated with bitcoin. It is a decentralized digital asset that is operated by a network of peer-to-peer computers. 

How can Cryptocurrency be Used in E-Commerce?

E-commerce and cryptocurrencies complement each other well, according to the technologically informed customer. With the growing demand for digital payments among internet customers, it is an alternative method for individuals searching for a quick and easy method to pay for products and services.

There is no need to travel to a bank, withdraw money, or even input credit card information before completing payment at checkout when using bitcoin. Digital payments are being driven by the same need that has fueled online shopping, and if done correctly, might be a terrific complement to your present offerings.

Benefits of Cryptocurrency in an E-commerce Industry

Large Market Base

The number of people who own and utilise cryptocurrencies is steadily increasing throughout the world. Allowing consumers to pay using their crypto wallet on your site might broaden your target demographic and attract new client traffic. Early acceptance of crypto payments may provide you with an advantage over your competition and allow you to win the loyalty of this customer base before your competitors. 

Quick Transactional Service

Unlike credit card systems, which take a few days to batch out and process, Bitcoin is handled instantly, allowing you to access payments much faster. Fast transactions can help your company’s cash flow run more smoothly.

Low Transactional Charge

Blockchain transactions are significantly less expensive than regular e-commerce transactions. When brands use Razorpay or Paypal to handle transactions, they pay an average of 3-5 percent per transaction, compared to roughly 1% for bitcoin transactions. The costs will vary depending on whether you accept cryptocurrencies into your personal wallet or through a third-party source like Coinbase, but they will almost certainly be cheaper than those charged by PayPal or credit card companies.

Anonymous Transactional Ease

By employing encrypted wallet addresses, cryptocurrency enables anonymous purchases – it’s essentially the same as using unmarked cash. This lets your consumers purchase things without revealing their personal information, and it allows you to conduct business without fear of violating any privacy laws.

High-Security Assistance

Unless you have the merchant’s permission, it’s tough to reverse a bitcoin transaction once it’s been completed. This gives shops additional protection against E-commerce fraud since there is no middleman, such as a bank, who may remove cash from your account without your permission.

Stores Accepting Cryptocurrency

A number of well-known companies, markets, and payment processors have already begun to accept Cryptocurrency as payment.

eGifter- eGifter, a prominent participant in the field of gift card exchanges, was one of the first to take bitcoin in 2014. The company’s leadership has long believed in bitcoin’s ability to revolutionise payments. It is expanding its digital currency payment options by adding dogecoin and litecoin to the mix.

Overstock- Overstock was the first big online retailer to adopt bitcoin in early 2014 by taking crypto payments in the United States.

PayPal- In March 2021, PayPal introduced “Checkout with Crypto,” a tool that lets PayPal’s US clients pay online businesses with their cryptocurrency. All cryptocurrencies may be held in the PayPal digital wallet and converted to fiat cash with no additional transaction fees at checkout.

Expedia- Expedia has begun accepting payments for over 700,000 hotels and lodgings using (more than 30) cryptocurrencies, thanks to a collaboration with crypto-friendly travel booking site Travala.

eBay- eBay revealed earlier this year that they are considering adopting cryptocurrencies as a means of payment in the future. 

Many E-commerce stores have also started accepting Cryptocurriencies as payments such as Shopify, WooCommerce, BigCommerce and Magento.

How to Accept Cryptocurrencies in E-commerce Store?

Accepting cryptocurrencies in your eCommerce business can be done in two ways:

Personal wallet- You’ll need a virtual wallet if you want to accept cryptocurrencies through your personal wallet. You can purchase a hardware wallet or download most wallets fast to your phone or PC. A hardware wallet is a physical safe that keeps bitcoin on a specific hard drive within the device. It’s actually the only safe hardware device for storing a user’s private key.

Third-party payment processor- Third-party payment processors like Coinbase or BitPay, manage the full payment process, much like credit card payment processors.

One advantage of using a third-party payment processor rather than a personal wallet is that they may convert cryptocurrencies into cash instantaneously, avoiding price fluctuations.

Role of ANS Commerce

We are a full-stack brand E-commerce enabler that helps businesses with curated solutions like brandstore, performance marketing, marketplace management and fulfillment. We provide high-level customized service to our clients and customers and help them dominate the industry with seamless integrations. Our experts skilled in taking care of all your demand will work professionally as your extended team and will help you increase your ROI with zero hassle.  

NFTs or you can say the Non-fungible tokens are changing the functioning of the digital world at a very high pace. According to Statista, the sales volume of NFTs is increasing progressively in different segments worldwide. Its high capabilities and benefits have made every company curious and e-commerce being the most blooming is stated to have a big impact in near future.

Want to know how? First, you must understand what NFTs are. 

What are NFTs?

NFTs are Non-fungible Tokens. The term “non-fungible” refers to an item that cannot be exchanged for another of equivalent worth. For example, a $20 bill can be traded for two $10 bills, or one bar of gold can be exchanged for another bar of the same size, which are some instances of fungible items. Whereas NFT is one-of-a-kind, that is a non-replaceable digital item. However they can be copies, like the painting of Monet can be copied, but the original remains the same.

Any digital item, from images and graphics to films and music, can become an NFT with the sole ownership rights. When you purchase an NFT, you are purchasing a token rather than the actual asset. Your purchase includes the rights to the item or information within it, as well as a publicly verifiable certificate of ownership on the blockchain.

Why should E-commerce integrate NFTs?

Corporations, trade groups, sports teams, and venture investors are all showing an excessive amount of interest in NFTs. As e-commerce is a highly promising sector merchants are also ready to come up with more strategies for integrating NFTs in e-commerce. Designing multi-sensory items, upselling value-added packages, and delivering the instant pleasure of a virtual equivalent of a real purchase via NFT can ensure a company’s long-term viability. 

“When a business utilizes resources wisely, it becomes better able to widen the margins between revenues and expenses.”

― Hendrith Vanlon Smith Jr

Advantages of NFTs in E-commerce

Several e-commerce businesses are willing to build NFT integration solutions keeping in mind the advantages it provides. Let’s see a few –

• As it functions in a centralised environment, it removes the participation of third parties and large commission distribution.
• It provides excellent revenue generation possibilities for various business models
• You get a permanent record of ownership and transactions in the public domain
• As the system is programmable, creators could earn new forms of royalties
• The digital economy can be reshaped and expanded to different segments of the market
• The brands can trace the provenance of fine products
• Instant ownership of gaming, sport and art can be attained
• A more transparent economic ecosystem can be created
• An easy possession and transfer of augmented reality can be seen

Examples of NFTs

Many digital areas have reaped the benefits of the exceptional adaptability of NFTs. Let’s explore a few newsworthy NFTs to completely comprehend this new form of the digital product.

• Beeple’s “First 5000 Days,” marked the most remarkable NFT sale of $69.3 million at Christie’s
• CryptoKitties, a breedable collection of lovely digital kitties, generated approximately $7 million in just 24 hours in September 2021

However, not all NFTs produce millions. E-commerce NFTs with less spectacular examples are also noteworthy.

• Fred Segal’s Los Angeles-based shop, Artcade offers a dynamic retail experience with an NFT gallery for physical and digital products for sale
• Royal, founded by 3LAU, a music producer and Justin Blau, a DJ, is an NFT platform for artists to collaborate with their fans so that they can co-create and co-own music. Fans can sell music rights and receive royalties using NFTs
• RTFKT, recently acquired by Nike, sells cryptocurrency in the form of NFT-based shoes. They were able to sell 600 pairs/NFTs in less than six minutes, netting $3.1 million
• Shopify allows its merchants to mine and sells NFTs directly on the platform. The function was first used by the Chicago Bulls in July 2021
• Neuno, an Australian startup, has created a platform that allows consumers to purchase NFTs using credit cards

Potential of NFTs in E-commerce

NFTs have the potential to boost online commerce, which is predicted to dramatically develop in the coming years.

Pre-launching – NFT Tokens can be used to pre-launch physical things generating publicity and excitement before the launch of a new product, allowing you to build a loyal following of early adopters.

Branding – Integrating NFTs with real-world items can help brands appeal to both early adopters and traditional clients. For example, Nike’s NFT-based sneakers provide buyers additional opportunities to interact with digital purchases.

Trailing – The NFT technology can speed digital sales and provide lifetime product data tracking, previously unavailable in e-commerce.

Value Adding – Hybridised product variety of NFTs and physical objects in E-commerce businesses, can bridge the experiential gap due to the time taken in delivery.

Authentic Verification – Due to blockchain-based verification methods, clothing that uses NFTs for both personal signature and deed of ownership will have a higher perceived value.

Loyalty Program – Supplying NFT-based collectables to the customers can add value to the loyalty programme as it can allow consumers to use their hard-earned points in several ways.

ANS Commerce & its Services

Businesses need to maintain their identity and direct relationship with the customers, especially when the new models are emerging now and then. We at ANS Commerce provide end-to-end service to the businesses for performance marketing, marketplace management and warehousing & filfillment so that you can maximise your reach without undergoing any hassle. You can effectively work on your core services and different business models while we take the responsibility for enhancing the visibility of your business online. So, request your DEMO now!

The digital transformation has paved new ways for E-commerce businesses to boost sales with Social media platforms. With a genuine feeling of community and connection, it has integrated purchasing and selling opportunities to help executives generate revenue. 

“Communication is at the heart of e-commerce and community”

– Meg Whitman, Hewlett-Packard CEO

What better way to communicate with your customers than Social media platforms? All you need to do is understand what Social Commerce is and how your business can get benefitted? 

What is Social Commerce?

The purchasing and selling of products or services directly within a social media platform is known as social commerce. It includes everything from product discovery to the checkout process- your entire shopping experience.

According to The State of Social Media Investment Report, 77% of customers are likely to pick a business that has a great social media experience. Furthermore, executives largely believe that social commerce is driving a growing share of their company’s marketing-driven income. So, don’t let your company get left behind in the next digital transformation wave.

What distinguishes Social Commerce from E-commerce?

An online purchasing experience is referred to as e-commerce. However, social commerce allows customers to make purchases while interacting on social media. To create your sales prospect list, social selling entails establishing relationships on social media.

Today, mobile devices account for more than half of all the internet traffic and the researches show that mobile users leave carts at a considerably greater rate than desktop users. So, streamlining your checkout experience is critical as shoppers shift to tiny screens for routine transactions.

This is where the concept of social trade enters the picture. It eliminates the potential for abandoned transactions by eliminating drop-off places.

Importance of Social Commerce

Many people are unsure if social e-commerce would benefit their company. In fact, from growing revenue to improving customer interaction and website traffic, it offers a myriad of business advantages for your company. Let’s discuss a few-

Makes Purchase Frictionless

The customer journey is made easier by social media stores, which reduces friction in the process from discovery to purchase. Look at it, click on it and buy it.

At the end of the day, every mouse click is an opportunity for potential consumer to alter their mind. If consumers have to click from your ad to your website, add the product to their basket, and then enter their payment card information, that’s a lot of time for them to lose interest.

Remove the processes that aren’t essential and bring shopping to them.

Offers Shopping along with Socialization

Unlike a conventional e-commerce binge, shopping on social media is a far more participatory affair. Consumers can simply consult with their friends before making purchases; flaunt their new high-tops, drop comments, read remarks and get engaged with other consumers as well.

Social commerce is the next best thing for people who miss the social side of a day at the mall.

Refines Target Audience

With so much client data available on social media, you have a fantastic chance to fine-tune and focus your advertising. In a manner that traditional e-commerce and marketing cannot, social commerce allows you to bring particular, ready-to-buy items in front of the exact individuals who would adore them.

Your exquisite furniture can be promoted directly to the ones who are in search of them. Cool young parents may blast adorable baby-sized clothes straight to their feeds.

Boosts Reviews and Recommendations

If your company is new to selling online, your social media profiles are a great way to start building that all-important social proof. Your customers won’t be able to test or try on your merchandise if they shop online. Reviews can help you make an informed buying decision.

Using social media to manage your end-to-end customer experience provides a positive feedback loop that affects your bottom line, as it draws new followers into your funnel.

Enhances Authentic Engagement

One of the most important advantages of social commerce is increased engagement. People are encouraged to connect with businesses through two-way dialogue through social commerce. This not only allows consumers to interact with your company but also allows them to utilise social media as an effective customer care channel where problems may be resolved.

People that interact with a firm regularly are more inclined to suggest it.

Social Commerce Platforms

Facebook and Instagram are the two major platforms that have incorporated social commerce capabilities so far. Pinterest is also participating well, leading consumers to product-specific pages, while both Youtube and TikTok are experimenting with “shop now” buttons. Twitter is also experimenting with a new card style that includes a big “Shop” button.

Try exploring these platforms, if you want to stay ahead of the game.

Facebook Shops

Facebook’s social commerce offers a very low entrance barrier. Shops are completely free to create and are hosted on your Facebook business profile. To encourage organic brand discovery, the Facebook Shop tab on the platform’s mobile app displays goods based on user preferences.

You can immediately sync your whole inventory list in seconds if your e-commerce solution is enabled as a partner platform. If not, a spreadsheet can be used to upload product information.

Instagram Shops

Instagram Shopping is linked straight to your Facebook Shop. Users must link their Instagram business account to their Facebook business profile to create a shop. Users can then upload an existing product catalogue or build a new one after that.

Because of its visual character, Instagram provides additional opportunities for innovative social commerce marketing. Shoppable posts and Stories that link straight to in-app product pages can help brands generate attention. Purchases are made within the app or on your website, just like on Facebook.

How ANS Commerce can help?

We are a group of learned professionals with extensive expertise in a wide range of sectors. We understand the sort of help you need when you’re new to social media sites. Whether it’s to raise brand awareness, enhance return on investment, or retarget people based on their preferences. We look after the requirement of every brand to encourage purchases.

Performance Marketing, Marketplace Management, Warehouse & Fulfillment, and e-commerce consulting are some of the services we offer to assist you to ease your marketing burden. So, request a DEMO and start improving your online presence right now!

Do you know we have two starts in one year?

The new year is celebrated on January 1st, but solely for the purpose of setting resolutions or renewing previous vows. For the Indian government, many enterprises, investors, and taxpayers, the financial year begins on April 1st.

What is a Financial Year?

A financial year, also known as the Fiscal year is a 12-month period used by the government, corporation or organization to compute how much money is generated, spent, and so on. It is basically the period in which income is earned.

In India, the financial year runs from April 1 to March 31. The year from April 1, 2022, to March 31, 2023, is commonly referred to as FY 2022-23, or may alternatively be referred to as FY 2023 depending on the ending year.

On the 31st of March of each Indian financial year, companies learn about their financial health.

Why did the Indian Government maintain British Authority after Independence?

There are several reasons why the Indian government maintained British authority after independence.  Some of them are:

Religious

Because the start of the fiscal year coincided with the Hindu new year, known as Vaishakha, the government chose to keep the date the same.

Agricultural

Because most crops are harvested in February and March, the financial year was not modified in order to receive an accurate estimate of revenue from the agricultural sector.

Merchandize

The end of the year i.e., November and December are the seasons of the festival, and merchants and retailers are active with their sales at this time. As a result, they are unable to do accounting and file tax returns at the same time.

Why should you be concerned?

As a company, you can make new financial resolutions on January 1 and start investing right away, but the taxation on your investments will follow the April-March cycle. Your tax returns are filed for every financial year from April to March. The deadline for making tax-saving investments under Section 80C, such as PPF, ELSS, etc., falls on March 31. All tax-related changes announced in the Budget of any year are applicable for income earned from April 1 of the following year.

So, you need to remain on the edge!

Requirement of Financial Year

In terms of your financial model, you must meet specific conditions. Following are the requirements:

• The length of your FY cannot exceed 371 days (53 weeks)
• Form T1139 is used by sole proprietorships and most partnerships to change their fiscal year
• Corporate fiscal periods are more difficult to amend in most situations, requiring them to file a letter seeking the adjustment to the relevant tax services office
• As long as the chosen year fits the 371-day criteria, new firms can choose any tax year-end as long as it is their first tax year
•  Within 53 weeks after formation, new firms must pick a tax year-end

Consult a specialist before deciding on a fiscal term for your company due to the legal and financial implications.

Importance of Financial Year

The money earned in one accounting year (referred to as the preceding year) is taxed in the next accounting year (called assessment year) which most firms and commercial organizations follow for many reasons such as –

• It is the time period during which the company assesses its revenue and expenditure
• It is the time when the company puts forth its financial and economic objectives, as well as the methods to achieve them
• It is the time when the company draws a financial statement to determine your business financial position over a specific period of time
• It is the time when you can promote regularity and facilitate data comparability to study the virtues and faults
• You can lead more investment by presenting the company’s income stream to the investors and assisting them to realize the worth of your firm

How can you Track your Financial Performance?

Evaluating essential financial records in order to acquire a better understanding of how the organization is operating economically is known as financial statement analysis. While there are many various forms of financial documents that may be examined as part of the financial year process, the following are some of the most significant, particularly for managers:

Balance sheet: It is a financial statement that shows a company’s assets, liabilities, and equity at a certain point in time.

Income statement: It describes a company’s sales, costs, and profits over a period of time.

Cash Flow Statement: A statement that shows how actions from the balance sheet and income statement affect cash flow. It is divided into three categories: operating, investing, and financing.

Annual Report: A document that discusses a firm’s activities and financial situations. It often includes the papers stated above, as well as extra insights and narratives from important corporate officials.

6 Important things you must do before the financial year ends

How ANS Commerce can help?

Taking the right financial decision is a must to run a smooth business and grow successively. So, you must not let external stress hamper your internal work. We, at ANS Commerce, know how difficult it is to manage production along with sales. Therefore, we help companies make smart investments to broaden the range of services and diversify sales. Whether it is performance marketing or marketplace management or simple warehousing and fulfilment, we take care of all the hard work for the companies so they can smoothly carry out internal functions.

One of the major festivals of India, Holi is celebrated every year with the onset of spring to commemorate the triumph of good over evil. It is celebrated with full enthusiasm in various regions where people of any religion, creed, and caste greet each other and share their love with sweets (Gujiya). With great joy, people smear colors on each other, spray colorful water, and toss color-dipped water balloons.

It is the Happiest (H) Occasion (O) of Love (L) and Interaction (I) that not only brings the pleasure of natural colors to life but also some important lessons that can help you manage business better with the commencement of the new financial year.

Burn Old Attitude

Holi is a two-day festival, Holika-Dahan and Dhulhandi. On Holika-Dahan, people assemble around bonfires to commemorate the way Holika sat on fire with the mindset to deceive her nephew and didn’t give any second thought to her decision. Her unidirectional and self-centered step took her own life marking the defeat of evil.

Holika-Dahan is about letting go of outdated mindsets that have been ingrained in us for a long time. It is important to give a new angle to your business, talk about the changes that you can bring to enhance the culture and environment of your place so that you can take your business to the next level.  

Enjoy Diversity

The festival of Holi brings all the shades of Gulaal together to celebrate the arrival of spring, hence fertility. Smearing and splashing all sorts of colors on each other is something that makes this festival more special. Holi won’t be the same if it would have been monotonous or a festival with no color!

Therefore, we should embrace diversity, whether it is regarding employees or products in your business so that you have a larger reach to bring assets. It can optimize the return and reduce the risk of failure.

Although, it might happen that you are not ready to introduce a new product or are unable to come up with a new idea. Look for different strategies to increase the awareness and value of the product that you are having. 

Embrace Achievements

People serve festival delicacies like Gujiya, phirnis, and Thandai to start the new season. This makes you feel good about yourself and the community you’re in. This also helps create a hopeful future by building an environment of love and trust.

Often while focusing on long-term goals, we forget to embrace small achievements that are stepping stones to success. You must consider its importance. Celebrating these small successes can help you share love, create bonds and generate new links that are hard to create.

Spend Time with Stakeholders

Festivals provide an opportunity for us to reconnect with family and friends and spend quality time with loved ones. It reconnects the bond and spreads good vibes that are essential in building a community and creating a positive environment.  

It’s prudent to follow the same when it comes to your partners and investors so that you can connect with them, understand their strategies and come up with the ideas to enhance growth. It creates a bond of trust, mutual benefit, and long-term success.   

Avoid Over-enthusiasm

The festival of Holi is all about celebrating a good time using natural colors. But some people may apply chemically strong colors, which can be difficult to remove for a while or sometimes create allergic reactions. Therefore, it is essential to enjoy the occasions with care.

The joy of success should not take you to the level where you begin taking harsh decisions in your business. All the love, connection, and bond you have made while building up your business can go in vain with your over-enthusiastic approach. You must remain conscious and think twice before making any decision.

How to Execute?

To build a successful business you need to create a healthy environment and for that, you need to invest the time in your core services. There are several things for which you need to remain available and make instant decisions. So, taking charge of everything on your shoulder can be burdensome. It is important to find reliable partners that can take care of your market presence and manage all your logistic needs. 

ANS Commerce is a full-stack e-commerce solution that can help you build a strong online base and manage all your on-ground requirements without any hassle. Whether you need assistance for performance marketing, marketplace management, warehousing & fulfillment, or simply need an integration-ready proprietary brand store, we will instantly help you out. 

Our technical experts will personally assist you and provide you with all the information that is important to plan new strategies, implement ideas, and leverage brand awareness. Our end-to-end service doesn’t function without your satisfaction; therefore our experts will always approach you for your confirmation. So, request your DEMO now!   

Play Safe, Stay Safe!

Holi hai!